Adnan Inayat Ali, director of design at Sortium AI

Aspiring designer, adventurer, and thrill-seeker who believes in making human-centered products. With over a decade of experience, I've empowered startups to create products that people can't resist.

Currently at Sortium we've developed ground breaking generative AI, securing over $19.8 million & 100k users during early access

I’m Adnan — a human-centred digital product designer with 10 years of experience. I care a lot about using design for positive impact. Currently based in Berlin, Germany.

I was most recently working at Denmark’s newest unicorn, Pleo. They raised the biggest Series C Denmark has seen. Before that I worked for Monzo — the fastest growing bank in the UK. I led product design for over 4 million customers. I worked across multiple product squads solving complex money problems.

Before Sortium — I was the first design-hire at LA based web developing agency, Popstand. I led all of Popstand’s design output. From creating digital products, to perfecting pitch decks, to generating marketing campaigns. I was the 4^th hire and the company grew to 45 whilst there. I played a big part in scaling the product team and processes.

Over the years, I've worked across health, non-profit, design tooling, web3, retail, real estate, and crypto, from early-stage startups to companies like Blockfolio, the top cryptocurrency tracking app, which led to its acquisition for $150 million.